I often hear MSPs talk about innovation: but what does that mean? To get one answer, I invited an MSP CEO to join me in a conversation about the innovation that goes into being an MSP, and the impact such innovation has on the business and customers. I was able to do just that when Jimmy Puckett, CEO of SPINEN, entered the MSP Zone.

Being innovative does mean customers need to come along for the ride. What if some customers don’t want what you are creating? Getting rid of problem clients, particularly those clients who do not embrace managed services, is not always easy.

Jimmy and I spoke about why MSPs may want to fire their clients, particularly if they do not want to evolve as technology evolves. We talked about innovation in the managed services profession. We also discussed how MSPs rely on their vendor partners to continuously evolve and develop new technologies to help MSPs maintain success.

Highlights:

• Who is SPINEN?
• Why they fired 70% of their clients
• Vendor relationships and how to keep them productive
• Innovation involving artificial intelligence