By, Cofense Inc.
Set it and forget it. That’s how managed service providers think about automation and the efficiencies it brings. But wouldn’t it be great to think about revenue streams that way—something automation boosts while freeing your time for other tasks?
Welcome to the brave new world of automated phishing defense. By adding automation to the phishing defense services you provide to customers, you can save time, strengthen your security offering, AND fatten your incremental revenues.
At CofenseTM, we’ve given this a lot of thought. We believe automation, wonderful as it is, will never erase the need for vigilant, skilled humans. But, automation can accelerate repeatable workflows—tasks that chew up time better spent on higher priorities.
Example 1: Phishing Simulation Playbooks
What if service providers could schedule a year’s worth of phishing simulations in just a few clicks? You can. We’ve added automated playbooks to Cofense PhishMeTM. They’re a series of phishing scenarios, landing pages, attachments, and education content you can plug in to run over the course of a year. Make your selections, create your schedule, and boom—you’re done.
Anti-phishing administration doesn’t get any easier. Run multiple simulation campaigns with minimal overhead. Time is money for a service provider. Saving you time will help reduce your operational costs and increase your profit line.
Example 2: Smarter Simulation Delivery
There’s a really dirty word in any program admin’s vocabulary—whitelisting. Too many simulations never reach the inbox. They get whitelisted and banished to limbo, along with the effort required to send them in the first place.
That’s one big reason why Cofense PhishMe™ created Cofense PhishMe Responsive Delivery™. It delivers simulation emails directly to email clients, not via the email platform. No whitelisting, no emails getting caught by secure gateways.
Plus, this capability will send simulations ONLY when your customers are actively using email, when they show “proof of life” such as sending or saving emails. When users are traveling, home asleep, or simply located in different time zones, they won’t receive a simulation until they’re likely to interact with it. Besides increasing engagement, this makes it simpler to schedule simulations for customers you manage across the country or in multiple regions.

