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Finding new IT support leads can be a difficult endeavor. With so many services and companies vying for the same customers, it is essential to have a sales presentation that truly sets you apart from your competition. The salesperson you have in charge of creating appointments has to have an effective strategy to be successful.
The key to gaining more proposals is complex. The first element is creating a sales presentation that shows the amazing value of the services you offer. This makes your prospects interested and curious about services and prices. Once you have gained interest, you have to explain to the potential customer how a no cost audit, that takes just 20 minutes, would allow you to create a custom proposal.
Selling the Free Audit
It is essential that you stress that when potential customers schedule a free audit to receive a custom proposal that it does not commit them in any way. Instead, it offers them the full benefit of seeing the presentation and learning about the IT support and services you provide. After all, there is no point to tell a prospect how great your services are if you don’t tell them how much they cost. Regardless of whether they decide to move forward with your services, it will allow them to make a competitive comparison. If they ever become unhappy with their existing IT provider, they will have this information on hand.
