I just wanted to put up a quick note thanking everybody who attended my panel discussion at MSPWorld. We had an excellent conversation on what managed service businesses can do to launch and sustain a social media strategy, and I hope that all of the attendees got some valuable tips from the session.
Some of our takeaways:
• Creating content is critical. Write and maintain a blog with tech tricks you know.
• Set up a LinkedIN account and join local small business groups.
• Set up Facebook Pages (Company and Personal) – Invite all your friends to “Like” your business page.
• Set up a Twitter account – search for local politicians and business and start following them.
• Use tools that automatically search for social media conversations going on that are relevant to your business so you can get involved.
• Use a blog that automatically publishes content to social media networks.
• Use syndication tools that can connect your accounts together so you can post one to many.
• Use the advanced Search Feature on LinkedIn to increase your connection and followers.
My thanks also go to Arjun Moorthy @juicemoorthy from Hubspot and Jamshaid Hashmi @wsisocial from WSI Digital Marketing, my copanelists at the session. Feel free to ping them on Twitter if you want some quick advice on what we talked about. I’m also available on Twitter @genefay if you have any questions.
Sincerely,
Gene Fay