On this page
Summarize with AI
Open this article in your favorite AI assistant for a quick summary.
It was interesting to see Amazon announce plans to offer a corporate email service called WorkMail. The email tells us a lot about where the online retailer and cloud provider wants to compete; in this case Microsoft and Google are the prime targets.
As I see it, there are a few areas this could impact for MSPs moving forward.
Email Pricing
As with most things Amazon touches, there is the distinct possibility that pricing for this new email service will drop in the future, or at least have a depressing effect on other email managed services.
Amazon has a history of lowering its storage pricing. If they follow this trend in the email product it could create a perception that email is just a commodity service.
What’s the Difference Between Cloud & Managed Email?
I haven’t seen this new email service work so I cannot speak as to its usefulness, but let’s assume for the sake of argument it does work. Now, consumers will have a third cloud based email solution to consider, along with Google and Microsoft. Competition is good. MSPs, however, must distinguish between public cloud based email solutions and other varieties of “managed” email solutions.