PLEASANTON, CALIF. – MARCH 25, 2008 – ZINFI Technologies Inc. will debut an extended managed services provider partnership with industry leader Do IT Smarter (DIS) at the MSPAlliance Managed Services Summit in Atlanta, Georgia from March 31 to April 1. Under a new agreement, ZINFI will leverage hosted backend services from Do IT Smarter to improve the delivery of automated offerings that enable channel partners to speed their transition to the managed services provider (MSP) model. ZINFI also announced that Lane Smith, President of Do IT Smarter, has agreed to join ZINFI’s channel advisory board, effective immediately.
ZINFI provides an integrated channel solutions automation platform for vendors and channel partners worldwide, serving the growing international market for managed services, which has grown at an estimated CAGR of 18% or more since 2004. ZINFI’s sales and marketing technologies, processes and support infrastructure are designed to help channel partners and OEM vendors boost the effectiveness of their MSP businesses.
Charles Weaver, President of MSPAlliance, said, “ZINFI and Do IT Smarter are creating a more effective means for smaller VARs to make the business changes needed to become MSPs. Without initiatives like this, the transition can be risky, time-consuming and expensive, especially for smaller organizations. ZINFI’s automated sales engagement processes provide a new and very important link in the chain of services provided by Do IT Smarter.”
Do IT Smarter’s ‘Instant-MSP’ program lowers the barrier for entry into managed services for small-sized VARs and service providers. Resellers can offer managed services to their customers while Do IT Smarter runs the backend infrastructure with end-to-end services ranging from training to demand generation. Hosted offerings from a set of third-party relationships cover remote monitoring; help desk; network operations center (NOC) services; e-mail and Internet security; and remote backup. Do IT Smarter has recently partnered with ZINFI to offer VARs automated process, technologies and services to help manage their daily customer relationships and sales and marketing activities, as well as handle situations that call for onsite remediation.
Under the agreement, ZINFI will integrate its services around Do IT Smarter’s ‘On Demand’ version of the award winning Level Platforms Managed Workplace remote monitoring and management toolset. ZINFI will also be leveraging Do IT Smarter’s proven process and methodology to deliver Managed Services through a reseller channel. ZINFI will offer this functionality to channel partners on a global basis, using Do IT Smarter’s data center in the US and in other regions.
Do IT Smarter, the leading provider of outsourced managed services for small business IT solutions providers, last month selected ZINFI Technologies’ ZORIGAMI-PRO (Z-PRO) integrated e-marketing platform to automate its sales and marketing processes for its worldwide partner base. The move will allow the company to intensify its focus on providing managed services enablement solutions for channel partners.
ZINFI’s Z-PRO platform consists of an integrated series of web-based software application packages which combine to help users build their online business capabilities easily, simply and affordably. Z-PRO incorporates capabilities including a dynamic content management system, shopping cart, newsletter, learning player, forum and portal and integrates seamlessly with major professional service automation platforms. More information about Z-PRO web solutions products is available at http://www.zinfi.com/.
About Do IT Smarter
Based in San Diego, Calif., Do IT Smarter offers technical expertise and sales and marketing support to VARs across the country that are interested in switching their business from the reactive, break-fix mode of IT support to the lucrative and emerging managed service model. Shortly after Do IT Smarter’s inception, the company began providing managed services to small and medium businesses throughout San Diego County. In 2005, with the managed service market booming, Do IT Smarter went national to extend their reach to VARs selling managed services. One hundred percent of its business runs through the channel. Visit www.doitsmarter.com .
About ZINFI Technologies, Inc.
ZINFI Technologies helps OEM vendors and their channel partners worldwide achieve profitable growth rapidly and affordably by streamlining the transition to a managed services provider model. OEM partners can increase their market reach by leveraging ZINFI’s dynamic partner portal platform to deliver services including recruitment, training, support, deal registration and fulfillment. IT solutions providers can use ZINFI’s automated managed services platform and strategic OEM relationships to migrate their business models to MSP with minimum investment. ZINFI’s integrated channel solutions automation (CSA) platform comprises technologies, automated processes and services delivery. For further information, go to www.ZINFI.com.