M&A Buyer Tactics You May Want to Avoid
Posted 9.30.2021
1 Comment
MSPs looking to acquire other MSPs are everywhere. MSP buyers have always existed and will always exist. Having seen what works and what doesn’t, I thought it would be helpful to discuss a few commonly employed buyer tactics I believe a) don’t work, and b) actually may work contrary to your organization’s best interests.
Highlights:
- What are MSP buyers looking for?
- Buyer outreach tactics currently used
- Randomized outreach
- No personalization
- Commodity approach to M&A
- Advice for how to reach
- Make it personal
- Develop relationships
- Communicate, don’t solicit
- Sell your yourself, not the other MSP
M&A Integration Advice for MSPs - MSP Alliance
Posted at 13:02h, 27 July[…] used to do a lot of M&A work in a previous life…specifically for MSPs. I have some amount of perspective about MSP deals […]