Pricing and Sticker Shock

Does anyone have any tips on pricing? I know lots of you price per device. Do you market things that way? What about IT related “projects”? Are small ones included, and bigger ones not?

Also, what do you do when you get sticker shock over your price. A company has been using a poor responding break/fix provider for years. Their costs are low, the service is low, but they seem to have gotten by ok. Now you are offering better service, but have to justify this huge monthly cost. Whare are your strategies?

I’m familiar with Erick Simpson’s cost saving spreadsheet that shows ROI for the managed services model, but there is some B.S. factor built into the numbers that my clients will see through…

About MSPAlliance

Founded in 2000, MSPAlliance is the world’s largest community for managed service providers. Free membership gives you access to resources, research, and certification programs that help you build a mature, compliant, and trusted MSP business.

Sections

Become a member

Join 30,000+ MSPs dedicated to excellence. Access our entire library of premium content to help grow your MSP.